Best practice rules

Respect the Rights of Customers

Respecting customers’ rights and ensuring all transactions are fair, secure, and transparent by implementing numerous measures to protect customer data, financial information and keeping customer information private. All customer interactions should be conducted ethically and professionally.

Protect Customer Data

To protect customer data, merchants should take measures to ensure the privacy of customer information. This should include secure data storage procedures and the use of industry-standard encryption. Access to customer data should be restricted to authorized personnel only and monitored to ensure its security.

Maintain High Standards of Customer Service

Merchants should strive to maintain a high level of customer service and satisfaction. This can be achieved by having a customer-focused approach to services, providing clear and timely responses to customer queries, and proactively addressing customer issues.